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Getting Started

What Is Reteno?
Launching First Campaign

Playbook

Choose Your Path: Web2App, Direct Install, Trial, Freemium
Workflow Blueprints: Copy, Adapt, Launch

User data and tokens

Contact Identifiers and Matching
- Use Cases for External ID
Uploading and Updating Contacts
Uploading File with User Profile Data
User Profile

Events and Behaviour Tracking

Events and Behavior Tracking
Deep Link Types

Mobile push

Connecting Mobile App
Creating and Uploading a Firebase Key
Creating Mobile Push Message
- Scheduled Mobile Push Message
Sending Test Messages from the Event Debug View
Error Codes for Mobile Push Notifications
Mobile Push Generation Using Built-in AI in the One from Many Block

Email

Email Setting Up
Launching an Email Campaign
Responsive Email Editor Overview

Omnichannel

Web Push
App Inbox
SMS
In-App
Widgets
Web Tracking

Workflows

Introduction to Workflows
Workflow Blocks
Event-Triggered Workflows
- Launching a Triggered Campaign on Event
- Linking Workflow to the Button
Campaign Workflows
Control Over Events, Tags and Promocodes
Workflow Troubleshooting

Content in Campaigns

Personalization by Merge Tags
- Merge Tags Cheat Sheet
Introduction to Velocity
External Data Sources
Exchanging Data With Google BigQuery
Promo Codes

Segmentation

Segments
User Lifecycle
Subscription Categories

MultilInguaL MARKETING

Multilanguage Overview
Adding the Preferred Language to the User Profile

Analytics

Campaign Reports
Contacts Analytics
Webhooks for Tracking Activity

Automation

Zapier
- Integration via Zapier
Integrating Amplitude with Reteno
Amplitude Event Streaming
RevenueCat Event Streaming

Move in

Migrating to Reteno
Email Template Import
- Customizing an HTML Email Template
- Converting PSD File to HTML Email Template

Account Management

Account Management

GDPR Compliance

GDPR Overview

New Features and Updates

2025 Overview
2026 Overview
- What's New for January

Guides and Tips

Campaign Use Cases
Best Practices for Email Template Design and Structure for Health & Fitness Mobile Apps
Using Time Zones in Scheduling Campaigns and Collecting Contact Data
Setting Bulk Campaign Frequency Strategy
Tips for Creating Effective Emails
How to Use App Inbox Effectively
Setting Up Delivery and Clicks Analytics
Advanced Segmentation for Marketing Automation
Why Does Your Business Need Widgets
7 In-App Campaign Best Practices
Ideas & Designs for In-App Messaging
Authorization Using OAuth 2.0

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Contact Identifiers and Matching

Updated 7 months ago

Reactivation Stage

Use Cases for External ID