Choose Your Path: Web2App, Direct Install, Trial, Freemium

This section helps mobile app teams launch the right automated workflows in the right order – so you see revenue lift fast, not someday. It’s designed for subscription-driven apps and provides clear paths, whether you run Web2App, Direct Install, Trial, or Freemium.

Why It Matters

Most teams struggle to decide what to build first. Meanwhile, the biggest wins sit at the top of the funnel where your reachable audience is largest. This guide eliminates guesswork with a concise self-classification, a funnel map, and a priority ladder proven effective across Health & Fitness and Education apps.

How to Use this Section

Map your funnel – direct install or Web2App, how you monetize, where you capture email/push.
Plan workflows – use the priority ladder for Web2App, Paywall, Direct Install, Trial, or Freemium models.
Implement the blueprints – every workflow includes trigger, audience, timing, caps, stop rules, and KPIs.

What You’ll Walk Away with

A prioritized workflow roadmap tuned to your model.
Ready-to-run blueprints for Abandoned Subscription, Activation, Reminders, Payment Failure, Conscious Cancel, plus Trial/Freemium variants.
Answers to all related questions to start and expand quickly.