2026 Overview

In 2026, we’re building on that momentum — making creation faster, personalization more consistent, and analytics more actionable across channels. Expect smarter Workflows, more capable Widgets, deeper API coverage, and AI that supports the tasks teams do every day.

Here are the key updates:

January brings a rebuilt Email Editor (real-time collaboration, AI assistance, and a faster, more stable foundation), smarter personalization in Workflows with $languageCode pulled from the contact profile, and quicker workflow maintenance via branch reordering controls. It also adds clearer performance visibility in One from Many (average CTR trend), tighter post-conversion widget behavior (stop informers after a target action), and richer exports with smsParts in BigQuery/PostgreSQL for more accurate SMS cost analytics.